Fort Worth leader Tim Love said Thursday he learned a lot from working with national concert promoter Live Nation, including venue size.
Love expects this information to serve him well as he prepares for the Friday opening of his Tannahill’s Tavern & Music Hall, a concert hall, restaurant and private event space at The Stockyards in Fort Worth.
Love has already lined up several acts, including blues rock band Arc Angels for opening night. The venue also booked Jimmie Vaughan, Noah Cyrus, Foreigner and Ludacris in October.
“We’re bringing a music venue that never existed to Fort Worth and we’re going to bring incredible artists who never even thought of playing in Fort Worth,” Love said.
Love said he would be interested in how artists perceive the place in the future.
“Typically a new location takes four to six months for bands to figure out what it’s like,” Love said. “Getting a band to play in a new venue is always difficult because they don’t know what the place is like. They haven’t heard any reports about it, they don’t know what hospitality is like.
This is another venue that makes Fort Worth a concert destination. Billy Bob’s Texas, which opened in 1981, is about a six-minute walk from Tannahill’s.
Tannahill’s will occupy approximately 26,000 square feet in the historic Horse and Mule Barns at the Mule Alley development in Fort Worth. Named in honor of her son, Love’s venue will feature a main stage, restaurant, retail store and full-service bars on the ground floor.
The venue can accommodate up to 1,000 general admission spectators and has three 20-person VIP suite options.
Love’s presence at Stockyards already includes the Lonesome Dove Western Bistro, White Elephant Saloon, Love Shack, Atico and the brand new Paloma Suerte.
Love said he was “grateful” to have Live Nation as a booking partner.
“We believe this partnership with Tannahill’s Tavern & Music Hall will only bring exciting new opportunities to the market and complement Fort Worth’s historically vibrant music scene,” Anthony Nicolaidis, president of Live Nation Dallas, said in a statement.
Love said the partnership with Live Nation paid off.
“What I learned and through advice from Live Nation, that they gave me a ton of, 1,000 [capacity]is the sweet spot,” Love said. “Big bands want to play a 1,000 cap. Up-and-coming bands want to play up to a 1,000 cap because they can pack it. It’s just that place where everybody really wants to play because they know the atmosphere is going to be good.
Love said the project started in 2016 when Stockyards officials approached Live Nation. Craig Cavalier, managing partner of Stockyards Heritage Development Co., wanted Mule Alley to have a concert hall.
Love said Live Nation wanted to work with him, and several business dinners later a deal was struck. But the success and development of COVID-19 was put on hold, “so I decided to do it myself and then hire Live Nation as my booking partner.
“So that’s where we are.”